SHOPPING WITH MSME ADIRA FINANCE

PARTNER:
PT Adira Dinamika Multi Finance Tbk (Adira Finance)

INDUSTRY:
Motor Vehicle Financing

OBJECTIVE:
Adira Finance took the initiative to help MSMEs affected by the pandemic, so that they can rise up and have a positive impact on the wheels of the Indonesian economy.

CHALLENGE:
Adira Finance took the initiative to help MSMEs affected by the pandemic, so that they can rise up and have a positive impact on the wheels of the Indonesian economy.

SOLUTION:
JAKARTA. The Covid-19 pandemic makes 2021 a year full of challenges for all parties. This condition provides various social and economic impacts in Indonesia, and Micro, Small and Medium Enterprises (MSMEs) are one of the sectors affected.

Seeing this condition, through the Corporate CSR Program, Adira Finance took the initiative to help MSMEs affected by the pandemic, so that they can rise up and have a positive impact on the wheels of the Indonesian economy.

On this occasion, Adira Finance, in collaboration with Filantra, launched the Shopping with MSMEs program. This program is implemented in 5 major cities in Indonesia such as Jakarta, Bogor, Depok, Tangerang, and Bekasi.

A total of 30 MSME actors benefit from this program, with representatives of 6 beneficiaries from each city.

The distribution scheme applied to the program this time starts from the Assessment of Beneficiaries, Expenditures for Production Needs, Expenditures for business facilities, Delivery of Business Facilities, Production of Beneficiary Products, and distributing their products to the surrounding community.